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LuLaRich (2021) | StreamScapeX

Episodes

Season 1, 4 episodes

Episode 1: Start Up
- Now playing
- 45m
- Sep 9, 2021
Meet Mark and DeAnne, the founders of LuLaRoe - the legging company that went from explosive startup to four-alarm corporate wildfire. They share their life stories up to the founding of LuLaRoe. Seeing dollar signs, DeAnne grows her business from one woman selling dresses to a massive network of saleswomen. The business takes off and the future looks bright. Maybe a little too bright.
Episode 2: Show Up
- 45m
- Sep 9, 2021
LuLaRoe goes corporate. Employees at “home office” recount the bizarre company culture. Demand explodes and LuLaRoe onboards retailers at breakneck speeds. The “leadership compensation plan” takes over the company and recruitment bonuses reach ludicrous amounts. Many of the retailers begin to hit a wall and LuLaRoe quickly becomes a billion dollar company on a collision course with reality.
Episode 3: Blow Up
- 45m
- Sep 9, 2021
LuLaRoe’s wacky culture turns toxic. Sexism, body shaming and gaslighting become hallmarks of the company. Retailers suspect they are in a cult. At the same time, the clothing quality deteriorates and defective complaints skyrocket. LuLaRoe faces thousands of angry retailers ready to part ways and the story explodes onto social media.
Episode 4: Toe Up
- 45m
- Sep 9, 2021
LuLaRoe buckles under the weight of complaints and accusations. Retailers leave in droves. Dozens of entities file lawsuits, including the state of Washington. LuLaRoe is a small fish in an ocean of MLMs preying on the least among us. The American Dream is just as much a story of predatory profit as it is a story of the unbreakable spirits of the women and families who seek justice.

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LuLaRich

2021
1 season
45m per episode
Documentary

Rating: 6.5 out of 10TMDB(24 votes)

Overview

A four-part docuseries that chronicles the unraveling of LuLaRoe, the billion dollar clothing empire accused of misleading thousands of women with their multi-level marketing platform.

Fun facts

Episodes
Ran for 1 season and 4 episodes (2021)
Source for Episodes, opens in a new tab

Details

Status: Ended
Seasons: 1
Episodes: 4
First aired: September 9, 2021
Original language: English
Countries: United States of America

Streaming on

In the United States

Availability data byJustWatch, opens in a new tab

All options, opens in a new tab

Network

Cast

DeAnne StidhamSelf - Founder Lularoe
Mark StidhamSelf - Founder Lularoe
Stella LembergSelf - Former Lularoe Retailer, Sponsor
Lauren Covey CarsonSelf. Former Lularoe Retailer, Trainer
Derryl TrujilloSelf. Former Lularoe Home Office Employee
Roberta BlevinsSelf. Former Lularoe Retailer, Trainer
Iliana EstarellasSelf. Former Lularoe Designer
Courtney HarwoodSelf
Sam SchultzSelf. DeAnne's Nephew, Former Lularoe Events Director
Becca PeterSelf
Kenny BradySelf. DeAnne's Son
Jordan BradySelf
Jill DrehmerSelf. Lularoe Retailer, Trainer
LaShae KimbroughSelf. Former Lularoe home Office Employee
Jill FilipovicSelf. Journalist
Tiffany and Paul IvanovskySelf. Former Lularoe Retailers, Coaches
John OliverSelf
Dan KangSelf
Kelly ClarksonSelf (archival footage)

Videos

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Fun facts

Episodes
Ran for 1 season and 4 episodes (2021)
Source for Episodes, opens in a new tab

Episodes

Season 1, 4 episodes

Episode 1: Start Up
- Now playing
- 45m
- Sep 9, 2021
Meet Mark and DeAnne, the founders of LuLaRoe - the legging company that went from explosive startup to four-alarm corporate wildfire. They share their life stories up to the founding of LuLaRoe. Seeing dollar signs, DeAnne grows her business from one woman selling dresses to a massive network of saleswomen. The business takes off and the future looks bright. Maybe a little too bright.
Episode 2: Show Up
- 45m
- Sep 9, 2021
LuLaRoe goes corporate. Employees at “home office” recount the bizarre company culture. Demand explodes and LuLaRoe onboards retailers at breakneck speeds. The “leadership compensation plan” takes over the company and recruitment bonuses reach ludicrous amounts. Many of the retailers begin to hit a wall and LuLaRoe quickly becomes a billion dollar company on a collision course with reality.
Episode 3: Blow Up
- 45m
- Sep 9, 2021
LuLaRoe’s wacky culture turns toxic. Sexism, body shaming and gaslighting become hallmarks of the company. Retailers suspect they are in a cult. At the same time, the clothing quality deteriorates and defective complaints skyrocket. LuLaRoe faces thousands of angry retailers ready to part ways and the story explodes onto social media.
Episode 4: Toe Up
- 45m
- Sep 9, 2021
LuLaRoe buckles under the weight of complaints and accusations. Retailers leave in droves. Dozens of entities file lawsuits, including the state of Washington. LuLaRoe is a small fish in an ocean of MLMs preying on the least among us. The American Dream is just as much a story of predatory profit as it is a story of the unbreakable spirits of the women and families who seek justice.

Episodes

E1 Episode 1: Start Up

E2 Episode 2: Show Up

E3 Episode 3: Blow Up

E4 Episode 4: Toe Up

Overview

Fun facts

Details

Streaming on

Network

Cast

Videos

More like this

Fun facts

Episodes

E1 Episode 1: Start Up

E2 Episode 2: Show Up

E3 Episode 3: Blow Up

E4 Episode 4: Toe Up

Episode 1: Start Up

Episode 2: Show Up

Episode 3: Blow Up

Episode 4: Toe Up

Episode 1: Start Up

Episode 2: Show Up

Episode 3: Blow Up

Episode 4: Toe Up